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Join me LIVE for a powerful 5-Day Virtual Event designed to help you step into the best version of you.

The life you want is actually so much closer than you realize.

In just 5 days, you'll map out a vision so clear you can feel it, then walk away with the plan in hand to actually make it happen.

You’ve spent years showing up for everyone else—at work, at home, and in every corner of your life.

But somewhere in the middle of all that doing, you forgot who you are, or what you want. You forgot what makes you come alive.

It’s time to come back home to yourself—to remember your dreams, your spark, and your strength.

​And that’s exactly what these five days are for.

December 1-5, 2025 | Tickets start at just $47

The life you want is actually so much closer than you realize.

In just 5 days, you'll map out a vision so clear you can feel it, then walk away with the plan in hand to actually make it happen.

You’ve spent years showing up for everyone else—at work, at home, and in every corner of your life.

But somewhere in the middle of all that doing, you forgot who you are, or what you want. You forgot what makes you come alive.

It’s time to come back home to yourself—to remember your dreams, your spark, and your strength.

​And that’s exactly what these five days are for.

December 1-5, 2025 | Tickets start at just $47

This week completely changed my life.

"Like so many others, I didn't really know what to expect this week, but boy, did Ruth deliver! I've drifted through much of my adult life, letting life happen TO me. Now, I am clear on what I want, I know what might trip me up along the way, I've revisited and refined my core values & beliefs, I have a picture of my future, and a plan to get there. This training was transformational for me."

- Julie Flynn -​

HOW TO KNOW WHETHER THIS EVENT IS RIGHT FOR YOU...

Ignite Your Best Year Yet is for you if…

  • You have a vision, but no real plan to get yourself there. If you have goals, but you've been struggling to stay motivated or find yourself procrastinating, this event will help you stop self-sabotaging so you can get back on track and start making real progress.
  • You're not sure who you are anymore. If you're in the midst of a big life transition, like becoming an empty nester, Ignite Your Best Year Yet will help you figure out what comes next.
  • You just want to want something. This is for you if you've ever found yourself wishing you had more clarity on what you actually want in your life (or what it will take to get there.) You hear other women talking about their goals, and secretly wish you had some of your own.
  • You feel stuck right now, and aren't sure how to get UNstuck. If you feel a little lost right now, or like you're just going through the motions, this event will help discover a new sense of purpose.
  • You’re tired of trying to figure it out all on your own. If you just feel a little bit lonely right now, and wish you could connect with other like-minded women in a way that lifts you up instead of feeling torn down, this event is for you.

If that’s you, you belong here. Honestly, it’s hard to even put into words just how transformative and impactful this five day event will be.

HOW TO KNOW WHETHER THIS EVENT IS RIGHT FOR YOU...

Ignite Your Best Year Yet is for you if…

  • You have a vision, but no real plan to get yourself there. If you have goals, but you've been struggling to stay motivated or find yourself procrastinating, this event will help you stop self-sabotaging so you can get back on track and start making real progress.
  • You're not sure who you are anymore. If you're in the midst of a big life transition, like becoming an empty nester, Ignite Your Best Year Yet will help you figure out what comes next.
  • You just want to want something. This is for you if you've ever found yourself wishing you had more clarity on what you actually want in your life (or what it will take to get there.) You hear other women talking about their goals, and secretly wish you had some of your own.
  • You feel stuck right now, and aren't sure how to get UNstuck. If you feel a little lost right now, or like you're just going through the motions, this event will help discover a new sense of purpose.
  • You’re tired of trying to figure it out all on your own. If you just feel a little bit lonely right now, and wish you could connect with other like-minded women in a way that lifts you up instead of feeling torn down, this event is for you.

If that’s you, you belong here. Honestly, it’s hard to even put into words just how transformative and impactful this five day event will be.

Just what I needed!

"After using Ruth's goal crushing framework, I realized that I could truly enjoy the chaos of family life without feeling overwhelmed. I’ve implemented small, manageable steps that have made a huge difference in my overall well-being. This process has given me the confidence to tackle my big goals, while still maintaining balance and peace at home. I’m proud of the progress I’ve made, and I'm excited for what's next!"

​— Corrie Majeika —

HERE'S WHAT YOU CAN EXPECT...

A powerful five-day live event unlike anything
you've ever experienced before.

Watch the video below to find out more.

GET YOUR EARLY BIRD TICKET NOW...

Choose the Experience That’s Right for You

GENERAL ADMISSION

$47

Perfect if you’re ready to reignite your purpose and want everything you need to start strong.

GENERAL ADMISSION INCLUDES:

  • LIVE Access to Daily Training via Zoom ($597 value)
  • Access to daily LIVE workshopping & breakout sessions to actually apply what you are learning in real time ($497 value)
  • Comprehensive implementation workbook that includes all the proprietary frameworks we'll be learning during the challenge ($197 value)
  • Access to the Finish Strong Project Planner & Facebook community through Dec 31 for extra accountability and encouragement ($197 valye)
  • Access to recordings in Facebook group until December 12th ($97 value)
  • Exclusive Self-Discovery Journal ($197 value)

TOTAL VALUE: $1,782

​YOUR EARLY BIRD PRICE: $47

VIP EXPERIENCE

$147

Ready to go all in and make 2026 your breakthrough year?

​The VIP Experience gives you everything in General Admission plus even more personalized support and lasting transformation.

VIP EXPERIENCE INCLUDES:

  • LIVE Access to Daily Training via Zoom ($597 value)
  • Access to daily LIVE workshopping & breakout sessions to actually apply what you are learning in real time ($497 value)
  • Comprehensive implementation workbook that includes all the proprietary frameworks we'll be learning during the challenge ($197 value)
  • Access to the Finish Strong Project Planner & Facebook community through Dec 31 for extra accountability and encouragement ($197 value)
  • Lifetime access to Ignite Your Best Year Yet recordings ($597 value)
  • Exclusive Self-Discovery Journal ($197 value)
  • Private bonus Implementation Day with me just for VIP Experience ticket holders ($997 value)
  • Access to the 90-Day Sprint Planner GPT—your personalized tool to stay focused and consistent long after the event ends ($297 value)

TOTAL VALUE: $3,576

YOUR PRICE: $147

Choose your ticket level below 👇

You’re just one step away from joining Ignite Your Best Year Yet!

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​​STEP 2: Choose your ticket type—General Admission or VIP Experience— then enter your payment information and complete your checkout.

Once you’re registered, you’ll receive a confirmation email with all your event info and next steps.

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I'm more motivated than ever before!

"Ruth's systems gave me the framework to track my daily progress in a way that made achieving my big goals feel manageable. The system helped me stay accountable, making sure I broke down everything into steps I could realistically complete. I am now more organized and motivated than ever to finish the year strong, tackling one small goal at a time."

​— Susan Kulick —

HERE'S WHAT YOU'LL LEARN....

Five days to reignite your purpose, reset your mindset, and create a plan that finally sticks.

In just five days, you’ll move from feeling stuck and uncertain to clear, confident, and ready to take action. Each session is intentionally designed to help you gain clarity, release resistance, and build real momentum—so you can start showing up for your life in a whole new way.

Get ready to reconnect with what matters most, reimagine what’s possible, and rediscover the motivation that’s been missing—so you can make 2026 your breakthrough year.

01

Day One | Define Your Desire

Igniting Your Best Year Yet begins with clarity—getting honest about what you truly want, not what you think you should want.

In this first session, I'll walk you through a powerful proven framework for identifying desire in 5 essential areas of your life—Money, Health, Home, Relationships, and Purpose.

By the end of Day One, you’ll feel more focused, inspired, and clear about what you want for your life than you have in years.

02

Day Two | Repair the Resistance

Before you can move forward and create a plan for where you’re going, you first have to get honest about what’s been holding you back.

In this session, I'll guide you through a powerful process for identifying the areas of resistance in your life—both the external obstacles you can see and the internal ones you often don’t. Together, you’ll learn how to reframe your thoughts and turn those roadblocks into stepping stones.

By the end of Day Two, you’ll experience a mindset shift that feels both freeing and energizing—one that transforms resistance into possibility and fear into forward motion.

03

Day Three | Invent Your Identity

True transformation starts from the inside out. Before you can create lasting change in your life, you have to start seeing yourself differently.

In this session, I will help you uncover the beliefs and stories that have been shaping your identity—and then rewrite them. You’ll identify your greatest strengths, reframe your perceived weaknesses, and begin to build a vision of the most powerful, capable version of you.

By the end of Day Three, you’ll feel a renewed sense of confidence and self-assurance—and the deep understanding that what you want for your life isn’t out of reach. It’s already within you.

04

Day Four | Visualize Your Vision

Once you’re clear on who you are and what matters most, it’s time to look ahead—to create a big-picture vision for the life you want to build.

In this session, I will guide you through my Vision Mapping process, a powerful framework for imagining what your life could look like three years from now—and then connecting that vision back to the goals you’re setting today. You’ll learn how to think bigger for your dreams, anchor them in purpose, and translate them into meaningful next steps.

By the end of Day Four, you’ll have a detailed three-year vision map and a clear purpose statement that will serve as your compass for everything you do moving forward.

05

Day Five | Equip Your Execution

With your vision in hand, it’s time to bring it to life.

In session five, I'll show you exactly how to break down your big-picture vision into a detailed 12-month plan that actually feels doable—and exciting. You’ll learn how to set clear, meaningful goals in each of the five key areas of your life, then map out a simple, step-by-step roadmap for what to focus on first.

By the end of Day Five, you’ll have a concrete plan for the year ahead—one that’s aligned with your purpose, rooted in clarity, and designed to build real momentum. You’ll leave feeling confident, focused, and ready to start 2026 strong.

06

VIP BONUS: Day Six | Implementation & Momentum

You’ve done the work—now it’s time to lock it in.

The VIP Implementation Day is your exclusive chance to my eyes on your plan, work through any lingering obstacles, and make sure every question gets answered before you head into the new year.

Walk away with total clarity, renewed confidence, and the momentum to make your vision happen. Upgrade to VIP to join this exclusive live session!

The overwhelm is gone...

"Ruth's time system has truly been one of my best purchases in terms of getting my life together. It not only helped me organize my time, but also gave me the ability to prioritize what matters most. I’m no longer overwhelmed by all the things I ‘should’ be doing—thanks to this project, I’m focused on what will help me finish strong!"

​— Amber George 

MEET YOUR COACH...


Hey there, I'm Ruth!

And I know exactly what it takes to turn big dreams into reality—without burning yourself out in the process.

Over the past 15 years, I’ve helped thousands of women find clarity, courage, and direction through my Think Big, Plan Small® system and Goal Crushing® framework—tools that have been used across my programs and brands to help women take action on the things that matter most.

I’ve also lived it myself. I’ve written seven bestselling books, built four separate 7-figure brands, paid cash for my dream home, lost 49 pounds in my forties, and even delivered a viral TED Talk—despite once being terrified of public speaking.

But here’s what I’ve learned along the way: success isn’t about doing more—it’s about getting clear on why it matters and taking small, consistent steps forward.

That’s exactly what
Ignite Your Best Year Yet is all about. It’s your chance to reconnect with your purpose, get honest about what you want, and create a plan that actually works in real life.

Because sometimes the most powerful fresh start isn’t a complete overhaul—it’s a decision to begin again, on purpose.

WHAT OUR STUDENTS ARE SAYING

Marisa Gebert

"I've been resisting social media in the past, but I have followed Ruth's strategy and after just two weeks, I'm up 1,000 followers and 159 SUBS to my email list (which I'm happiest about) and have had some sales from my funnel without spending any money on ads."

Valorie Kelly

"I have been posting consistently at least once every day. I started January 1, 2024 with 1,000 instagram followers. As of today I have 6,081 instagram followers. My email list was 0 and is now above 1,200 subscribers all from instagram automations"

Amy Weichel

"I gained over 2,500 followers. I added over 200 new email subscribers. My engagement also greatly increased (early February it was around 100-200, now it's currently at 20,000), especially when I started posting reels daily."

Marisa Gebert

"I've been resisting social media in the past, but I have followed Ruth's strategy and after just two weeks, I'm up 1,000 followers and 159 SUBS to my email list (which I'm happiest about) and have had some sales from my funnel without spending any money on ads."

Valorie Kelly

"I have been posting consistently at least once every day. I started January 1, 2024 with 1,000 instagram followers. As of today I have 6,081 instagram followers. My email list was 0 and is now above 1,200 subscribers all from instagram automations"

Amy Weichel

"I gained over 2,500 followers. I added over 200 new email subscribers. My engagement also greatly increased (early February it was around 100-200, now it's currently at 20,000), especially when I started posting reels daily."

My next step to finishing strong.

"Ruth's goal crushing framework provided me with a clear roadmap for achieving my goals, especially during a chaotic season of life. Whether planning for a big move, managing my son's birthday, or staying on track with my fitness, the project gave me the clarity and confidence to make steady progress without feeling overwhelmed. It’s about taking one step at a time and finishing strong, no matter how busy life gets!"

​— Lynn Burchfield

Frequently Asked Questions

How do I know if Ignite Your Best Year Yet is right for me?

This experience was created for anyone who’s ready to step into the next chapter of their life with more clarity, confidence, and direction.
It’s perfect if you’ve been feeling stuck, overwhelmed, or just going through the motions—and you’re ready for a fresh start. You don’t need to have it all figured out; you just need to be willing to show up and take the first step.

​If you want 2026 to be the year you finally move forward with purpose, you’re going to love this.

How much does it cost?

For this year’s event, we’re offering two simple ticket options:

  • General Admission—$47: Access to all 5 live sessions, implementation workbook, digital Finish Strong Planner and the private Finish Strong Project Facebook community.
  • VIP Experience—$147: Everything in General Admission plus access to the exclusive VIP Implementation Day with Ruth and her team, lifetime access to the Ignite Your Best Year Yet recordings and the 90-Day Sprint Planner GPT bonus tool.

​​(The General Admission price increases once the event begins, so it’s best to save your spot early!)

When will the sessions be held? What if I can’t attend live?

The live sessions will take place December 1–5, with the optional VIP Implementation Day on December 6. If you can’t join live, don’t worry—all sessions will be recorded and available for replay through December 12. VIP members receive lifetime access to the recordings.

Is it worth upgrading to VIP?

Absolutely.

While General Admission gives you a great foundation, VIP is designed to help you go deeper and actually follow through—not just during the event, but all year long.

With lifetime access to the recordings, you can revisit the sessions anytime you need a reset. The 90-Day Sprint Planner GPT keeps you focused and consistent once the challenge ends. And the VIP Implementation Day gives you personal support from Ruth and the team to make sure your plan is solid and sustainable.

​If you’re ready to stop spinning your wheels and finally build momentum that lasts, VIP is the smartest—and most impactful—investment you can make.

I don’t usually stick with things like this—what makes this one different?

You’re not alone. Most of us have started strong on something—only to lose momentum when life got busy again.

That’s exactly why Ignite Your Best Year Yet was designed differently. Each session builds on the last in a way that’s simple, structured, and doable, with small daily actions that lead to real results. You won’t just set goals—you’ll create a plan you can actually follow through on.

And if you choose VIP, you’ll also get the 90-Day Sprint Planner GPT, a powerful tool that helps you stay focused and consistent long after the event ends.

​This isn’t about doing more—it’s about doing what matters, in a way that finally sticks.

I don’t have a ton of time that week—will I still get value?

Absolutely. The beauty of Ignite Your Best Year Yet is that it’s built for real life, not an empty calendar.

Each daily session is just about an hour and designed to be powerful, practical, and easy to follow—even if you can only catch part of it live. You’ll get replays for every session (and lifetime access if you’re VIP), so you can watch on your own time and still keep pace.

The real transformation doesn’t come from spending hours—it comes from showing up, reflecting, and taking one small step forward each day.

​Even a little time spent on Ignite will move you forward in a big way.

How does this fit in with the Finish Strong Project?

If you’re already part of the Finish Strong Project, you’re all set—Ignite Your Best Year Yet is already included in your enrollment based on your membership level.

And if you join Ignite as a new participant, you’ll also get access to the Finish Strong Project community through December 31—including the Finish Strong Planner and private Facebook group.

That means you’ll have an extra layer of accountability and encouragement as you finish this year strong and roll into 2026 with momentum.

What if I have more questions before I sign up?

We’re here to help! If you have any questions at all about the event, your ticket, or which option is right for you, just send us an email at hello@ruthsoukup.com or text us at 833-676-4043 and someone from our team will get back to you right away.

Your Next Chapter Starts Here

Stop waiting for perfect. Start showing up for your life.
Join us for five days that will change the way you plan—and the way you live.​